2015 - 2016 - VNN Sports - SportsHub & Mobile Sports Assistant
I lead the entire consumer suite of products at VNN Sports, working to plan and launch the 2.0 version of the entire platform, which was called Sportshub. This new version included websites, digital experiences, and a network of 1,700 high school athletic department tools.
In addition, I planned a next-generation product called "Mobile Sports Assistant," an AI assistant that connected the school's sports eco-system to students, parents, and fans. The assistant solved real-world problems for student athletes, while creating context specific consumer opportunities. For example, when a student athlete makes the basketball team, the assistant suggested the purchase of the specific shoe needed to play.